Hear Your Moment

by Bose Audio

Market Communication, Film & Motion

Sound is power

Do you listen to music? How does it affect your mood?

The impact of sound is far greater than we can imagine. It has the power to help you reach the very limits of your potential, and then go beyond. A force you can always turn to in a crisis, or in the happiest moments you ever have. This brand manifesto is seamlessly established in the BOSE brand tagline ‘Sound is power’.

Hear Your Moment

Building on the essence of BOSE brand strategy, we developed a Diwali Campaign to highlight the brand’s message of sound being transformative. With the objective of generating brand awareness and boosting product sales through channel partners, the campaign registered an astounding increase in sales. The campaign Hear Your Moment was spread across 26 days and published through online and offline mediums pan India.

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